Rule is a trusted global leader in submersible bilge pumps and accessories for both recreational and small commercial boats. Their range of high-quality products includes submersible bilge pumps, ventilation blowers, rule mate automatic bilge pumps, switches, and alternative energy with rechargeable bilge pumps.
Rule Pumps: The Industry Standard for Quality and Reliability
With a reputation for quality, assurance, and exceptional customer care built over 35 years, Rule has become the industry standard for both manual and automatic submersible bilge pumps. These automatic computerized sump pumps are used for draining pools, pool covers, basements, garages, utility rooms, sumps, boats, and other utility applications.As part of Xylem, Rule remains the top choice for boaters and manufacturers worldwide—often paired with reliable Bilge Pump Float Switches for complete bilge management.

Fast deliveries of yacht equipment, calculation, selection of analogues and spare parts. Send us your request and we will contact you ASAP with a solution. We deliver in Cyprus, throughout Europe and worldwide. More than 10 years of experience.
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1-2 weeks delivery time The Rule 27SA is a fully automatic 12V submersible bilge pump offering up to 4140 LPH output and features like a built-in sensor switch, thermal cut-off, quick-clean strainer, and check valve. It is built for small boats and doesn’t require a separate float switch. |
€ 195,48
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1-2 weeks delivery time The Rule 32ALA High Water Bilge Alarm is a 24V system combining a float switch and in-dash gauge to monitor bilge water levels, providing an 85 dB audible alarm and visual indicator, compliant with US CFR 182.530 for commercial vessel safety, and capable of monitoring multiple compartments with additional float switches. |
€ 142,54
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1-2 weeks delivery time The Rule 33ALA High Water Bilge Alarm operates at 12V and alerts with an 85 dB audible alarm and visual gauge when bilge water rises in unmanned compartments. It supports multiple float switches, complies with US CFR 182.530, and ensures safety on commercial vessels by continuously monitoring water levels. |
€ 127,27
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1-2 weeks delivery time The Rule 35A is a compact float switch designed for bilge applications in tight spaces, featuring a mercury-free design to reduce rapid on/off cycling. Rated for 14 amps and compatible with 12V to 24V DC systems, it offers versatile mounting options and reliable performance in marine bilge pump setups. |
€ 58,64
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1-2 weeks delivery time The Rule 35FA float switch includes a fuse holder and shares the same narrow design as the 35A, minimizing rapid cycling with a mercury-free design. It supports up to 14 amps at 12V-24V DC, mounts flexibly either loose or on a bilge pump, and is designed for dependable operation in all bilge areas, even tight spaces. |
€ 66,69
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1-2 weeks delivery time The Rule 37A Super Switch Float Switch is designed to control pumps automatically, activating them when the water level reaches 51mm and deactivating when it drops to 19mm. It features a corrosion-resistant construction, ensuring long-term durability in harsh marine environments. The switch is compatible with pumps up to 20 amps, making it versatile for various pump systems. Its detachable mounting base allows for easy installation and maintenance in tight spaces. |
€ 88,07
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1-2 weeks delivery time The Rule Eco Switch is a bilge pump switch that uses compressed air to activate the pump, keeping electronics above the bilge water level for greater safety and reliability. Mounted to the bulkhead, a tube connects to a plastic bell in the water, and as the bell fills, the switch activates the pump. The design eliminates the need for a mercury float and offers accurate, dependable operation. |
€ 109,96
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1-2 weeks delivery time The Rule 39-24 Eco Switch operates on 24V DC and uses compressed air to trigger the bilge pump. With a non-submerged electronic system, it ensures safety and precision without the need for mercury floats. Mounted above the bilge water level, the switch activates when the bell fills with water, making it a reliable and accurate solution for bilge pumping. |
€ 112,01
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1-2 weeks delivery time The Rule 401C Livewell Pump is a reliable solution for maintaining healthy bait and catch with a 1925 LPH flow rate. Designed for through-hull applications, it operates at 12V DC and features a durable motor and a 19mm outlet hose. It comes with a 3-year warranty and is ideal for ensuring proper water circulation in livewells. |
€ 77,90
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1-2 weeks delivery time The Rule 401FC Livewell Pump is designed for seacock-mounted applications, providing reliable water flow with a 1893 LPH rate to keep bait and catch alive. Operating at 12V DC with a 19mm NPT tapered thread outlet, it features durable construction and comes with a 3-year warranty, ensuring long-term performance for any fishing expedition. |
€ 72,28
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1-2 weeks delivery time The Rule 401STC Livewell Pump is part of the Tournament-Series 500 lineup, offering an efficient 1925 LPH flow rate. This pump, designed for through-hull applications, operates with a 12V DC voltage and features a straight-threaded outlet. The pump's durable motor ensures quiet, reliable operation, perfect for keeping live bait healthy during long fishing trips. |
€ 79,32
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1-2 weeks delivery time The Rule 403C Livewell Pump delivers a high flow rate of 3028 LPH and features a versatile design with a 360-degree rotating base for easy installation. With anti-airlock protection and a 12V DC power requirement, this pump ensures continuous, efficient water circulation, keeping bait and catch alive. Its dual port option allows for multiple pump connections using a single through-hull fitting. |
€ 91,22
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1-2 weeks delivery time The Rule 403FC Livewell Pump offers an impressive 3028 LPH flow rate and is designed for quiet, vibration-free operation. Ideal for serious anglers, it features a durable motor and a 12V DC power requirement. With a 3/4" external thread for mounting and a vibration-free design, this pump ensures long-lasting, smooth operation, making it an essential tool for keeping live bait in optimal condition. |
€ 74,54
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1-2 weeks delivery time The Rule 403STC Livewell Pump is designed for efficient water flow with a straight discharge, ensuring quiet and reliable operation. It features an external port and various intake options for easy installation and consistent performance, making it a great choice for boaters seeking reliable water management. |
€ 81,15
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1-2 weeks delivery time The Rule 405FC Livewell Pump from the FC Tournament series offers strong performance with a compact design, perfect for maintaining steady water flow to keep bait and catch alive. It features removable motor cartridges, 1-1/8" ports, and a 1100 GPH rating for optimal functionality on your boat. |
€ 81,86
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1-2 weeks delivery time The Rule 405STC Livewell Pump provides high performance with minimal noise and vibration. It includes a quick-release motor, a swivel base for adjustable exhaust direction, and an extra-long hose tail for secure connections, making maintenance easy and improving water flow reliability on fishing boats. |
€ 97,03
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1-2 weeks delivery time The Rule 40A Matic Plus Float Switch is a robust 20-amp switch with a fully integrated housing for durability in tough environments. It is designed for bilge pumps and includes a built-in test function for easy maintenance, ensuring consistent and reliable operation in harsh marine conditions. |
€ 73,81
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1-2 weeks delivery time The Rule 43 Deluxe Bilge Pump Switch Panel features an internally lit rocker switch with three positions for manual, automatic, and off modes. It includes a built-in fuse holder and fail-safe spring return, ensuring convenient control of bilge pumps in a compact and durable design. |
€ 61,09
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For more bilge pump switch options, explore our Rule Bilge Pump Switch.
For enhanced bilge pump automation, explore our Rule Float Switch, designed for reliable water level control and pump activation. These solutions are especially effective when paired with Bilge Pumps for Small Boats, ensuring efficient operation in compact marine systems.
For marine use, the Rule Automatic Bilge Pump offers reliable, hands-free operation to keep bilges dry and vessels safe. Trusted by professionals and boat owners worldwide, Rule pumps are known for their durability, efficiency, and smart activation features.